Trendsetter: Reimagining Physician Preference Items: Why Value—Not Cost—Is the Name of the Game
It's easy for hospital leaders to revert to pricing when considering ways to reduce costs. However, if leadership is serious about realizing savings within this area of spend, a shift in mind-set is required. Rather than looking at physicians as a barrier, decision-makers should approach clinical stakeholders as scientists who need accurate, reliable, and unbiased information to support quality and cost decisions.
